#AbroHilo: Video Threads to Simplify Topics

Abro Hilo was an initiative launched at El Diario de Hoy (EDH) aimed at bridging gaps between complex local and international affairs and audiences.

At a time when Twitter (now X) threads became popular, a segment of EDH’s audience was still hesitant to read several paragraphs explaining a complex situation.

The idea behind this was to simplify the understanding of current events by presenting short explainer videos, each with more complex information than the previous one, that allowed audiences to see outlets not only as sources of information but allies in understanding their surroundings.

My role was to conceptualize the product, design the format, write scripts, and present some of these threads. I also encouraged editors and reporters to present their material in this format, allowing for more people to access valuable information.